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Writer's pictureTara Forster Sowa

Strong Corporate Purpose is a Hiring Advantage

Updated: Mar 14, 2022


"Corporate purpose can be a significant competitive advantage as we come out of the pandemic. High purpose companies, according to new research from IMSA Search Global Partners, show greater revenue growth, higher operating profitability, and better return on capital than those focused only on maximizing profits. Purpose is also proving to be a big hiring advantage...particularly among employees who want to work for companies that share their own personal values, and whose actions demonstrate concern beyond profits."


Has your organization defined your purpose, beyond a mission statement? Candidates are now asking: Do you have corporate responsibility programs? Volunteer opportunities for employees? Have you attached your organization to a charity or social program? To learn more about how corporate purpose is changing the hiring landscape, click here.


Have you thought about how to adjust your talent strategy with respect to corporate purpose?


If you need help with your hiring strategy, get in touch to arrange a quick chat. Email Paul, Brent, Troy, or Tara, or give us a call at 519-673-3463 or 416-847-0036.



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